Marketing mistakes and successes / Robert F. Hartley.

By: Material type: TextPublication details: Hoboken, NJ : Wiley, c2004.Edition: 9th edDescription: viii, 360 p. : ill. ; 23 cmISBN:
  • 0471446386 (pbk.: alk. paper)
Subject(s): LOC classification:
  • HF 5415.1 .H37 2004
Online resources:
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Holdings
Item type Current library Call number Status Barcode
Book Storms Research Center Main Collection HF 5415 .H37 2004 (Browse shelf(Opens below)) Available 98620637

Includes bibliographical references.

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