Qualitative market research : a comprehensive guide / Hy Mariampolski.
Material type:
TextPublication details: Thousand Oaks : Sage Publications, 2001.Description: xiii, 312 p. ; 24 cmISBN: - 0761969446 (c)
- 0761969454 (p)
- HF 5415.2 .M3167 2001
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
|
Storms Research Center Main Collection | HF 5415.2 .M3167 2001 (Browse shelf(Opens below)) | Available | 98624082 |
Browsing Storms Research Center shelves,Shelving location: Main Collection Close shelf browser (Hides shelf browser)
| HF 5415.2 .C76 2001 The myth of excellence : why great companies never try to be the best at everything / | HF 5415.2 .H253 2013 Market research in practice : how to get greater insight from your market / | HF 5415.2 .I57 2004 Introduction to online market & industry research : search strategies, case study, problems, and data source evaluations and reviews / | HF 5415.2 .M3167 2001 Qualitative market research : a comprehensive guide / | HF 5415.2 .N454 2002 Research to riche$: the secret rules of successful marketing : welcome to the secret world of marketing research / | HF 5415.2 .U53 1952 Why we buy : the science of shopping / | HF 5415.2 .U53 1952 C.2 Why we buy : the science of shopping / |
Includes bibliographical references (p. [297]-303) and index.
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