Challenging corporate social responsibility : lessons for public relations from the casino industry / Jessalynn R. Strauss.

By: Material type: TextSeries: Routledge new directions in public relations and communication researchPublisher: Abingdon, Oxon ; New York, NY : Routledge, Taylor & Francis Group, 2015Description: 161 pages ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780415706377
  • 0415706378
Subject(s): LOC classification:
  • REF HV 6711 .S77 2015
Contents:
Introduction -- CSR : walking the walk, talking the talk -- The casino industry grows up -- Understanding the global casino industry -- Casino city in the desert : history and context of Las Vegas, Nev -- CSR in Las Vegas -- Trouble points : implications of strategic CSR -- Conclusions and future directions.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Copy number Status Barcode
Reference Storms Research Center Reference Collection - Does Not Circulate REF HV 6711 .S77 2015 (Browse shelf(Opens below)) 1 Not for loan 98651901

Includes bibliographical references (pages 134-155) and index.

Introduction -- CSR : walking the walk, talking the talk -- The casino industry grows up -- Understanding the global casino industry -- Casino city in the desert : history and context of Las Vegas, Nev -- CSR in Las Vegas -- Trouble points : implications of strategic CSR -- Conclusions and future directions.

There are no comments on this title.

to post a comment.