The power of visual storytelling : how to use visuals, videos, and social media to market your brand / Ekaterina Walter, Jessica Gioglio.
Material type:
TextPublication details: New York : McGraw-Hill, [2014]Edition: 1 EditionDescription: x, 221 pages : color illustrations ; 23 cmISBN: - 9780071823937 (alk. paper)
- HF 5415.12 .W365 2014
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
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Storms Research Center Main Collection | HF 5415.12 .W365 2014 (Browse shelf(Opens below)) | Available | 98653066 |
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| HF 5415.1 .T44 1996 New and improved : the story of mass marketing in America / | HF 5415.12 .K425 2011 Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks) / | HF 5415.12 .S393 2012 Real-time marketing and PR : how to instantly engage your market, connect with customers, and create products that grow your business now / | HF 5415.12 .W365 2014 The power of visual storytelling : how to use visuals, videos, and social media to market your brand / | HF 5415.12 .W47 2008 DigiMarketing : the essential guide to new media & digital marketing / | HF 5415.122 .L68 1991 Services marketing / | HF 5415.123 .C58 2012 Integrated advertising, promotion, and marketing communications / |
Includes bibliographical references (pages 201-211) and index.
Foreword / by Dan Roam -- Introduction -- The rise of visual storytelling -- Types, tips, and tactics of visual marketing -- The power of the platform : visual storytelling on social networks -- Developing a visual storytelling roadmap : from strategy to implementation -- Real-time marketing in a visual world.
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