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Public relations and participatory culture : fandom, social media and community engagement / edited by Amber L. Hutchins and Natalie T.J. Tindall.

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TextSeries: Routledge new directions in public relations and communication researchPublisher: London ; New York, NY : Routledge Taylor & Francis Group, 2016Description: xix, 245 pages : illustrations ; 24 cmContent type:

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Additional physical formats: Electronic version:: Public relations and participatory culture.LOC classification:

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Item type	Current library	Call number	Status	Barcode
Book	Storms Research Center Main Collection	HD 59 .P7844 2016 (Browse shelf(Opens below))	Available	98651161

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Previous	HD 58.9 .S737 1992 Managing the unknowable : strategic boundaries between order and chaos in organizations /	HD 59 .D487 2014 Glass jaw : a manifesto for defending fragile reputations in an age of instant scandal /	HD 59 .K558 2016 Social media campaigns : strategies for public relations and marketing /	HD 59 .P7844 2016 Public relations and participatory culture : fandom, social media and community engagement /	HD 59 .S365 2012 Rethinking reputation : how PR trumps marketing and advertising in the new media world /	HD 60 .A437 2014 New strategies for social innovation : market-based approaches for assisting the poor /	HD 60 .D28 2015 Changing your company from the inside out : a guide for social intrapreneurs /	Next

Includes bibliographical references and index.

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