Why not? : how to use everyday ingenuity to solve problems big and small / Barry Nalebuff and Ian Ayres.
Material type:
TextPublication details: Boston : Harvard Business School Press, c2003.Description: xv, 238 p. : ill. ; 24 cmISBN: - 1591391539 (alk. paper)
- HD 30.29 .N35 2003
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
|
Storms Research Center Main Collection | HD 30.29 .N35 2003 (Browse shelf(Opens below)) | Available | 98630359 |
Includes bibliographical references.
The way things never were -- Good ideas and how to generate them -- Problems in search of solutions -- What would croesus do? taking the perspective of an unconstrained consumer -- Why dont you feel my pain? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it work? looking for idea arbitrage opportunities -- Would flipping it work? trying things the other way around -- Problem solving with a purpose -- Principled problem solving: a guide to thinking inside the box -- The case for honest tea -- Reinventing regulation -- Implementing why-not.
There are no comments on this title.