Why not? : how to use everyday ingenuity to solve problems big and small /
Nalebuff, Barry, 1958-
Why not? : how to use everyday ingenuity to solve problems big and small / Barry Nalebuff and Ian Ayres. - Boston : Harvard Business School Press, c2003. - xv, 238 p. : ill. ; 24 cm.
Includes bibliographical references.
The way things never were -- Good ideas and how to generate them -- Problems in search of solutions -- What would croesus do? taking the perspective of an unconstrained consumer -- Why dont you feel my pain? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it work? looking for idea arbitrage opportunities -- Would flipping it work? trying things the other way around -- Problem solving with a purpose -- Principled problem solving: a guide to thinking inside the box -- The case for honest tea -- Reinventing regulation -- Implementing why-not.
1591391539 (alk. paper)
2003010767
GBA3-V2099
Problem solving.
HD 30.29 / .N35 2003
Why not? : how to use everyday ingenuity to solve problems big and small / Barry Nalebuff and Ian Ayres. - Boston : Harvard Business School Press, c2003. - xv, 238 p. : ill. ; 24 cm.
Includes bibliographical references.
The way things never were -- Good ideas and how to generate them -- Problems in search of solutions -- What would croesus do? taking the perspective of an unconstrained consumer -- Why dont you feel my pain? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it work? looking for idea arbitrage opportunities -- Would flipping it work? trying things the other way around -- Problem solving with a purpose -- Principled problem solving: a guide to thinking inside the box -- The case for honest tea -- Reinventing regulation -- Implementing why-not.
1591391539 (alk. paper)
2003010767
GBA3-V2099
Problem solving.
HD 30.29 / .N35 2003