Born to buy : the commercialized child and the new consumer culture / Juliet B. Schor.
Material type:
TextPublication details: New York : Scribner, 2004.Description: ix, 275 p. : ill. ; 24 cmISBN: - 068487055X
- 0684870568 (pbk.)
- Commercialized child and the new consumer culture
- HF 5415.33.U6 S355 2004
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
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Storms Research Center Main Collection | HF 5415.33 .U6 S355 2004 (Browse shelf(Opens below)) | Available | 98628874 |
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Includes bibliographical references (p. 247-258) and index.
The changing world of children's consumption -- From Tony the Tiger to Slime time live : the content of commercial messages -- The virus unleashed : ads infiltrate everyday life -- Captive audiences : the commercialization of public schools -- Dissecting the child consumer : the new intrusive research -- Habit formation : selling kids on junk food, drugs, and violence -- How consumer culture undermines children's well-being -- Empowered or seduced? : the debate about advertising and marketing to kids -- Decommercializing childhood : beyond Big Bird, Bratz dolls, and the Back Street Boys.
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