Pitch, tweet, or engage on the street : (Record no. 136943)

MARC details
000 -LEADER
fixed length control field 02058cam a2200445 i 4500
001 - CONTROL NUMBER
control field ocn936350218
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251028093415.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160411s2017 nyu 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2016002020
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) i9781138916043
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
Modifying agency BTCTA
-- YDXCP
-- BDX
-- OCLCF
-- SDB
-- DGU
-- OCLCO
-- QGQ
-- CZA
-- VF$
019 ## -
-- 957679890
-- 968139359
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138916043 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1138916048 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138916050 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1138916056 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781315689869 (ebk)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)936350218
Canceled/invalid control number (OCoLC)957679890
-- (OCoLC)968139359
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM 1221
Item number .A483 2016
049 ## - LOCAL HOLDINGS (OCLC)
Holding library VF$A
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Alaimo, Kara,
Relator term author.
245 10 - TITLE STATEMENT
Title Pitch, tweet, or engage on the street :
Remainder of title how to practice global public relations and strategic communication /
Statement of responsibility, etc. Kara Alaimo.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer Routledge, Taylor & Francis Group,
Date of production, publication, distribution, manufacture, or copyright notice 2016.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 427 pages ;
Dimensions 24 cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Global and local approaches to international public relations -- Culture is the key -- Building, managing, and evaluating your global public relations team -- Global public relations for corporations -- Public relations on global issues -- Global public relations for governments -- The global media and social networks -- Public relations in Asia and the Pacific -- Public relations in Europe -- Public relations in the Middle East and North Africa -- Public relations in North and Latin America -- Public relations in sub-Saharan Africa.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Public relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element High technology industries
General subdivision Public relations.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / International / General.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element LANGUAGE ARTS & DISCIPLINES / Communication Studies.
994 ## -
-- C0
-- VF$
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Storms Research Center Storms Research Center Main Collection 10/28/2025   HM 1221 .A483 2016 98651674 10/28/2025 45.27 10/28/2025 Book