The power of visual storytelling : (Record no. 135200)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02203cam a2200445 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn857402150 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251028093342.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131107s2014 nyua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2013041728 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) i9780071823937 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | DLC |
| Modifying agency | YDX |
| -- | BTCTA |
| -- | BDX |
| -- | UKMGB |
| -- | YDXCP |
| -- | OQX |
| -- | MNW |
| -- | CDX |
| -- | OCO |
| -- | QBX |
| -- | OCLCF |
| -- | TTU |
| -- | Z45 |
| -- | VF$ |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBB401208 |
| Source | bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 016595983 |
| Source | Uk |
| 019 ## - | |
| -- | 903918517 |
| -- | 904034940 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071823937 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 007182393X (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9780071824002 (e-ISBN) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 0071824006 (e-ISBN) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)857402150 |
| Canceled/invalid control number | (OCoLC)903918517 |
| -- | (OCoLC)904034940 |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1265 |
| Item number | .W365 2014 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | VF$A |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Walter, Ekaterina. |
| 245 14 - TITLE STATEMENT | |
| Title | The power of visual storytelling : |
| Remainder of title | how to use visuals, videos, and social media to market your brand / |
| Statement of responsibility, etc. | by Ekaterina Walter and Jessica Gioglio. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1 Edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York : |
| Name of producer, publisher, distributor, manufacturer | McGraw-Hill, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2014] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 221 pages : |
| Other physical details | color illustrations ; |
| Dimensions | 23 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (pages 201-211) and index. |
| 505 00 - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Foreword / |
| Statement of responsibility | by Dan Roam -- |
| Miscellaneous information | Introduction -- |
| Title | The rise of visual storytelling -- |
| -- | Types, tips, and tactics of visual marketing -- |
| -- | The power of the platform : visual storytelling on social networks -- |
| -- | Developing a visual storytelling roadmap : from strategy to implementation -- |
| -- | Real-time marketing in a visual world. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Filled with full-color images and thought-provoking examples from leading companies. The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.--[book cover] |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Viral marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gioglio, Jessica. |
| 994 ## - | |
| -- | C0 |
| -- | VF$ |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Storms Research Center | Storms Research Center | Main Collection | 10/28/2025 | HF 5415.1265 .W365 2014 | 98649337 | 10/28/2025 | 15.99 | 10/28/2025 | Book |