Marketing warfare /
Ries, Al.
Marketing warfare / by Al Ries and Jack Trout. - New York : McGraw-Hill, c1986. - viii, 216 p., [2] leaves of plates : ill. ; 21 cm.
Includes index.
007052730X
85014957
Marketing.
Competition.
HF 5415 / .R544 1986
Marketing warfare / by Al Ries and Jack Trout. - New York : McGraw-Hill, c1986. - viii, 216 p., [2] leaves of plates : ill. ; 21 cm.
Includes index.
007052730X
85014957
Marketing.
Competition.
HF 5415 / .R544 1986