000 01258cam a2200337 a 4500
005 20251028092258.0
008 950315s1996 nyua b 001 0 eng
001 ocm32237405
010 _a 95013339
020 _a0195089413 (cl. : alk. paper)
020 _a0195089421 (pbk. : alk. paper)
035 _a(Sirsi) i9780195089417
035 _a(Sirsi) i9780195089417
035 _a(Sirsi) i9780195089417
035 _z(Sirsi) 162001
040 _aDLC
_cDLC
_dDLC
043 _an-us---
050 0 0 _aJK 524 .J36 1996
100 1 _aJamieson, Kathleen Hall.
245 1 0 _aPackaging the presidency :
_ba history and criticism of presidential campaign advertising /
_cKathleen Hall Jamieson.
250 _a3rd ed.
260 _aNew York, NY :
_bOxford University Press,
_c1996.
300 _axxvi, 578 p. ;
_bill. ;
_c22 cm.
504 _aIncludes bibliographical references (p. 525-568) and index.
650 0 _aPresidents
_zUnited States
_xElection.
650 0 _aAdvertising, Political
_zUnited States.
651 0 _aUnited States
_xPolitics and government
_y1945-1989.
651 0 _aUnited States
_xPolitics and government
_y1989-
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0603/95 013339-d.html
999 _c99990
_d99990