000 01045cam a22003254a 4500
001 ocm40776958
005 20251028092059.0
008 990209s1952 maua 001 0 eng
010 _a 99018899
020 _a1578511445 (alk. paper)
035 _a(Sirsi) i9781578511440
035 _a(Sirsi) i9781578511440
035 _a(Sirsi) i9781578511440
035 _a(Sirsi) i9781578511440
035 _z(Sirsi) 135133
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD 69.B7
_bH37 1952
245 0 0 _aHarvard business review on brand management.
246 3 0 _aBrand management
260 _aBoston, Mass. :
_bHarvard Business School Press,
_cc1952.
300 _av, 204 p. :
_bill. ;
_c21 cm.
490 1 _aThe Harvard business review paperback series
500 _aContains articles previously published in the Harvard business review.
500 _aIncludes index.
650 0 _aBrand name products.
730 0 _aHarvard business review.
830 0 _aHarvard business review paperback series.
999 _c93234
_d93234