000			02018cam a22003974a 4500
001			u89756
003			SIRSI
005			20251119153557.0
008			111223s2012 ilua b 001 0 eng
010			_a 2011046526
040			_aDLC _beng _cDLC _dYDX _dYDXCP _dBTCTA _dIG# _dBWX _dCDX _dVLB _dOCLCO _dOCLCF _dFUT _dOCLCQ _dVF$
019			_a778416291 _a802292274
020			_a9780736090384 (hard cover)
020			_a073609038X (hard cover)
035			_a(OCoLC)769323225 _z(OCoLC)778416291 _z(OCoLC)802292274
042			_apcc
050	0	0	_aGV 714 _b.S77 2012
049			_aVF$A
100	1		_aStoldt, G. Clayton, _d1962-
245	1	0	_aSport public relations : _bmanaging stakeholder communication / _cG. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold.
250			_a2nd ed.
260			_aChampaign, IL : _bHuman Kinetics, _c�2012.
300			_ax, 373 pages : _billustrations ; _c29 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references and index.
505	0		_aIntroducing sport public relations -- Integrating public relations with strategic management -- Creating public relations campaigns -- Using the internet in sport public relations -- Developing organizational media -- Focusing on the sport organization media relationship -- Managing the sport organization media relationship -- Employing news media tactics -- Staging interviews, news conferences, and media events -- Communicating in times of crisis -- Exploring unmediated communication tactics -- Demonstrating social responsibility -- Communicating with internal publics -- Communicating with external publics -- Legal and ethical dimensions of sport public relations.
650		0	_aSports _xPublic relations.
650		0	_aMass media and sports.
650		0	_aCommunication in organizations.
700	1		_aDittmore, Stephen W., _d1968-
700	1		_aBranvold, Scott E., _d1949-
994			_aC0 _bVF$
999			_c144536 _d144536