000 01455cam a2200397 i 4500
001 u91279
003 SIRSI
005 20251119153533.0
008 140428s2015 cau b 001 0 eng
010 _a 2014016049
040 _aDLC
_beng
_erda
_cDLC
_dYDX
_dOCLCF
_dYDXCP
_dBDX
_dBTCTA
_dYUS
_dCDX
_dVF$
019 _a870699525
_a870981661
020 _a9781440804045 (alk. paper : 3 volume set)
020 _a1440804044 (alk. paper : 3 volume set)
020 _z9781440804052 (ebook)
024 8 _a40024483646
035 _a(OCoLC)878813037
_z(OCoLC)870699525
_z(OCoLC)870981661
042 _apcc
050 0 0 _aREF HF 5414
_b.H364 2015
049 _aVF$R
245 0 4 _aThe handbook of persuasion and social marketing /
_cDavid W. Stewart, editor.
264 1 _aSanta Barbara, CA :
_bPraeger,
_c[2015]
300 _a3 volumes ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _aVolume 1. Historical and social foundations -- Volume 2. Conceptual, theoretical, and strategic dimensions -- Volume 3. Applications and uses.
650 0 _aSocial marketing.
650 0 _aMarketing
_xSocial aspects.
650 7 _aMarketing
_xSocial aspects.
_2fast
_0(OCoLC)fst01010246
650 7 _aSocial marketing.
_2fast
_0(OCoLC)fst01122635
700 1 _aStewart, David W.
994 _aC0
_bVF$
999 _c143929
_d143929