000 03244cam a2200457 i 4500
001 ocn945121247
003 OCoLC
005 20251028093418.0
008 160315t20172017nyua f 001 0 eng
010 _a 2016007813
035 _a(Sirsi) i9781138916029
040 _aDLC
_beng
_erda
_cDLC
_dOCLCO
_dOCLCQ
_dOCLCF
_dIAD
_dYDX
_dYDX
_dOCLCO
_dVF$
020 _a9781138916029
_qhardcover
020 _a1138916021
_qhardcover
020 _a9781138905429
_qpaperback
020 _a1138905429
_qpaperback
020 _z9781315695884
_qelectronic book
035 _a(OCoLC)945121247
042 _apcc
050 0 0 _aPN 1992.94
_b.J64 2017
049 _aVF$A
100 1 _aJohnson, Kirsten A.,
_d1974-
_eauthor.
245 1 0 _aShoot, edit, share :
_bvideo production for mass media, marketing, advertising, and public relations /
_cKirsten Johnson and Jodi Radosh.
264 1 _aNew York, NY :
_bRoutledge,
_c2017.
264 4 _c2017
300 _ax, 188 pages :
_billustrations (chiefly color) ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _a"A Focal Press Book" -- front cover.
500 _aIncludes index.
505 0 _aGetting Started -- Studio Production -- The Camera -- Sound -- Telling a Story -- Shooting Video and Field Production -- Nonlinear Editing -- Graphics -- Online and Viral Video.
520 _a"Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations. Key features include: A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book; Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients; Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production; Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos; A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound; A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites; QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read." -- publisher description.
504 _aIncludes bibliographical references and index.
650 0 _aVideo recordings
_xProduction and direction
_vHandbooks, manuals, etc.
650 0 _aCinematography
_vHandbooks, manuals, etc.
650 0 _aTelevision in publicity
_vHandbooks, manuals, etc.
700 1 _aRadosh, Jodi,
_eauthor.
994 _aC0
_bVF$
999 _c137109
_d137109