000 02424cam a2200397Ii 4500
001 ocn892869042
003 OCoLC
005 20251028093347.0
008 140805s2014 enka b 001 0 eng c
010 _a 2014945169
035 _a(Sirsi) i9780199671816
040 _aUKMGB
_beng
_erda
_cUKMGB
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015 _aGBB4A5683
_2bnb
016 7 _a016884766
_2Uk
019 _a878299456
_a904869945
020 _a9780199671816
_q(pbk.)
020 _a0199671818
_q(pbk.)
035 _a(OCoLC)892869042
_z(OCoLC)878299456
_z(OCoLC)904869945
050 4 _aHD 60
_b.M66 2014
049 _aVF$A
100 1 _aMoon, Jeremy,
_d1955-
_eauthor.
245 1 0 _aCorporate social responsibility :
_ba very short introduction /
_cJeremy Moon.
264 1 _aOxford :
_bOxford University Press,
_c2014.
300 _axvi, 154 pages :
_billustrations ;
_c18 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
490 1 _aVery short introductions
504 _aIncludes bibliographical references (pages 139-145) and index.
505 0 0 _tAn idea whose time has come --
_tThe company level --
_tNational and international developments --
_tThe socialization of markets --
_tCSR and new governance --
_tCritical perspectives --
_tProspects and reflections.
520 _aCorporate social responsibility has been defined as "the responsibility of enterprises for their impacts on society." Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and examines how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global business phenomenon. Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide. -- Publisher description.
650 0 _aSocial responsibility of business.
830 0 _aVery short introductions.
994 _aC0
_bVF$
999 _c135510
_d135510