000 02280cam a2200385 a 4500
001 ocn756593592
003 OCoLC
005 20251028093331.0
008 111202s2012 nyua b 001 0 eng
010 _a 2011048985
035 _a(Sirsi) i9780415507189
040 _aDLC
_beng
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016 7 _a015978321
_2Uk
020 _a9780415507189 (hbk)
020 _a0415507189 (hbk)
020 _a9780415507196 (pbk)
020 _a0415507197 (pbk)
035 _a(OCoLC)756593592
050 0 0 _aGV 714
_b.K45 2012
049 _aVF$A
100 1 _aKelley, David J.
245 1 0 _aSports fundraising :
_bdynamic methods for schools, universities and youth sport organizations /
_cedited by David Kelley.
250 _a1st ed.
260 _aNew York :
_bRoutledge,
_cc2012.
300 _axi, 208 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
505 0 _aSports fundraising : challenges and prerequisites -- Fundraising organization -- Personal skill set development in fundraising -- Dynamic fundraising essentials and principles -- Intercollegiate relationship cultivation and stewardship in fundraising -- Youth and interscholastic relationship cultivation and stewardship -- Leveraging points of sale and profit-making for fundraising success -- Working with diverse constituencies : cultivation strategies and essential resources -- Youth / interscholastic grantsmanship opportunities and approaches for success -- The future of sports fundraising : data-driven methodologies and curriculum development in higher education.
520 _a"Sports Fundraising is a complete introduction to fundamental principles and best practice in sports fundraising. Focusing on the particular challenges of fundraising in intercollegiate and interscholastic sport, and for youth sport organizations, the book is designed to help students develop the professional skills that they will need for a successful career in sports or education administration." -- Back Cover
650 0 _aSports
_xPublic relations.
650 0 _aFund raising.
650 0 _aSchool sports
_xFinance.
650 0 _aCollege sports
_xFinance.
994 _aC0
_bVF$
999 _c134641
_d134641