000			02925cam a22004574a 4500
001			ocm54365244
003			OCoLC
005			20251028093236.0
008			040202s2004 caua b 001 0 eng
010			_a 2004041147
035			_a(Sirsi) i9781576752067
040			_aDLC _cDLC _dYDX _dBAKER _dUWC _dNLGGC _dBTCTA _dLVB _dYDXCP _dUKM _dOCLCG _dIG# _dDEBBG _dA7U _dTULIB _dBDX _dVF$
015			_aGBA4-W9784
019			_a56438125 _a74811100
020			_a1576752062 (alk. paper)
020			_a9781576752067 (alk. paper)
035			_a(OCoLC)54365244 _z(OCoLC)56438125 _z(OCoLC)74811100
042			_apcc
050	0	0	_aHF 5387 _b.D26 2004
049			_aVF$A
100	1		_aDamon, William, _d1944-
245	1	4	_aThe moral advantage : _bhow to succeed in business by doing the right thing / _cWilliam Damon.
246	3	0	_aHow to succeed in business by doing the right thing
260			_aSan Francisco, CA : _bBerrett-Koehler, _cc2004.
300			_axiv, 174 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntroduction: Purpose and success in business -- The moral advantage -- Generative morality: Acts of creation -- Empathic morality and the Golden Rule -- Business ethics that come naturally -- Philanthropy in business: Doing it right -- Forging a moral identity in business.
520	1		_a"Based on interviews with 48 executives in a variety of industries, The Moral Advantage describes the many distinct ways that morality contributes to business success. Some of these ways are familiar (following ethical codes, for example), while others, such as unleashing the powers of moral imagination, have received little or no attention." "Damon details the many ways these business leaders applied their moral sense to strengthen their businesses. For some, it was a matter of directly extrapolating a new business concept from a moral (and often spiritual) worldview. For others, it was a sensitivity to what consumers needed and a determination to respond effectively to that. For yet others, it was a commitment to a caring and ethical manner of doing business that required inventive approaches to organizing employees. But in every case, Damon shows that it was by adhering firmly to a personal moral code that these men and women ultimately triumphed."--BOOK JACKET.
650		0	_aBusiness ethics.
650		0	_aSuccess in business _xMoral and ethical aspects.
650		0	_aSocial responsibility of business.
650		0	_aIndustrial management _xMoral and ethical aspects.
650		0	_aOrganizational behavior _xMoral and ethical aspects.
650		0	_aBusinesspeople _vInterviews.
650		0	_aSuccessful people _vInterviews.
650		4	_aBusinesspeople _xInterviews.
650		4	_aSuccessful people.
856	4	2	_3Publisher description _uhttp://catdir.loc.gov/catdir/enhancements/fy0715/2004041147-d.html
994			_aC0 _bVF$
999			_c131851 _d131851