000			01837cam a2200385 a 4500
001			ocn368020682
003			OCoLC
005			20251028093224.0
008			090710s2010 nyu b 001 0 eng
010			_a 2009027814
035			_a(Sirsi) i9780385528757
040			_aDLC _cDLC _dYDX _dYDXCP _dFN4 _dABG _dLMR _dMOF _dCDX _dVET _dMOL _dBDX _dBTCTA _dVF$
020			_a9780385528757
020			_a0385528752
035			_a(OCoLC)368020682
050	0	0	_aBF 637 .C4 _bH43 2010
049			_aVF$A
100	1		_aHeath, Chip.
245	1	0	_aSwitch : _bhow to change things when change is hard / _cChip Heath and Dan Heath.
250			_a1st ed.
260			_aNew York : _bBroadway Books, _c2010.
300			_a305 p. ; _c22 cm.
504			_aIncludes bibliographical references (p. [267]-292) and index.
505	0		_aThree surprises about change -- Find the bright spots -- Script the critical moves -- Point to the destination -- Find the feeling -- Shrink the change -- Grow your people -- Tweak the environment -- Build habits -- Rally the herd -- Keep the switch going.
520			_aIn a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. "Switch" shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
650		0	_aChange (Psychology)
650		2	_aAdaptation, Psychological.
650		7	_aChange. _2sears
700	1		_aHeath, Dan, _d1973-
938			_aYBP Library Services _bYANK _n3141049
938			_aCoutts Information Services _bCOUT _n10261255
938			_aBrodart _bBROD _n10271139 _c$26.00
994			_aC0 _bVF$
999			_c131228 _d131228