| 000 | 01520cam a2200433 a 4500 | ||
|---|---|---|---|
| 001 | ocm35068104 | ||
| 003 | OCoLC | ||
| 005 | 20251028093027.0 | ||
| 008 | 960703s1997 nyua b 001 0 eng | ||
| 010 | _a 96018618 | ||
| 020 | _a0385482051 | ||
| 020 | _a9780385482059 | ||
| 029 | 1 |
_aNLGGC _b149838654 |
|
| 029 | 1 |
_aYDXCP _b316174 |
|
| 029 | 1 |
_aNZ1 _b3203000 |
|
| 035 | _a(Sirsi) i9780385482059 | ||
| 035 | _a(Sirsi) i9780385482059 | ||
| 035 | _a(Sirsi) i9780385482059 | ||
| 035 | _a(Sirsi) i9780385482059 | ||
| 035 | _a(OCoLC)35068104 | ||
| 040 |
_aDLC _cDLC _dNLGGC _dYDXCP _dBTCTA _dVF$ |
||
| 049 | _aVF$A | ||
| 050 | 0 | 0 |
_aHF 5415.127 _b.P465 1997 |
| 100 | 1 | _aPeppers, Don. | |
| 245 | 1 | 0 |
_aEnterprise one to one : _btools for competing in the interactive age / _cDon Peppers and Martha Rogers. |
| 250 | _a1st ed. | ||
| 260 |
_aNew York : _bCurrency Doubleday, _cc1997. |
||
| 300 |
_axxv, 436 p. : _bill. ; _c19 cm. |
||
| 504 | _aIncludes bibliographical references (p. [392]-414) and index. | ||
| 650 | 0 | _aMarket segmentation. | |
| 650 | 0 | _aCustomer relations. | |
| 650 | 0 | _aRelationship marketing. | |
| 650 | 0 | _aTechnological innovations. | |
| 700 | 1 |
_aRogers, Martha, _cPh.D. |
|
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/random057/96018618.html |
| 856 | 4 | 1 |
_3Sample text _uhttp://www.loc.gov/catdir/samples/random042/96018618.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/random046/96018618.html |
| 999 |
_c124982 _d124982 |
||