Corporate social responsibility : a very short introduction / Jeremy Moon.

By: Material type: TextSeries: Very short introductionsPublisher: Oxford : Oxford University Press, 2014Description: xvi, 154 pages : illustrations ; 18 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780199671816
  • 0199671818
Subject(s): LOC classification:
  • HD 60 .M66 2014
Contents:
An idea whose time has come -- The company level -- National and international developments -- The socialization of markets -- CSR and new governance -- Critical perspectives -- Prospects and reflections.
Summary: Corporate social responsibility has been defined as "the responsibility of enterprises for their impacts on society." Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and examines how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global business phenomenon. Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide. -- Publisher description.
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Item type Current library Call number Status Barcode
Book Storms Research Center Main Collection HD 60 .M66 2014 (Browse shelf(Opens below)) Available 98649716

Includes bibliographical references (pages 139-145) and index.

An idea whose time has come -- The company level -- National and international developments -- The socialization of markets -- CSR and new governance -- Critical perspectives -- Prospects and reflections.

Corporate social responsibility has been defined as "the responsibility of enterprises for their impacts on society." Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and examines how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global business phenomenon. Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide. -- Publisher description.

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