Assessing organizational communication : strategic communication audits / Cal W. Downs, Allyson D. Adrian.

By: Contributor(s): Material type: TextSeries: Guilford communication seriesPublication details: New York : Guilford Press, c2004.Description: xi, 292 p. : ill. ; 25 cmISBN:
  • 1593850107 (pbk. : alk. paper)
Other title:
  • Strategic communication audits
Subject(s): LOC classification:
  • HD 30.3 .D68 2004
Online resources:
Contents:
Communication audits as organizational development -- Initiating and planning an assessment -- Conducting team audits / David Cook, James Patterson, and Cal W. Downs -- Choosing focal areas to assess -- The interview: the most basic assessment technology -- Diagnosis through questionnaires -- The International Communication Association Survey -- Downs-Hazen Communication Satisfaction Questionnaire / Phillip G. Clampitt and Cal W. Downs -- Critical Communication Experience Survey -- ECCO analysis -- Diagnosing communication networks / Thomas Porter and Allyson D. Adrian -- Focus group interviews -- Final analysis and interpretation -- The final report.
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Holdings
Item type Current library Call number Status Barcode
Book Storms Research Center Main Collection HD 30.3 .D68 2004 (Browse shelf(Opens below)) Available 98623923

Completely rev. ed. of and successor to: Communication audits / Cal W. Downs. c2004.

Includes bibliographical references (p. 273-280) and indexes.

Communication audits as organizational development -- Initiating and planning an assessment -- Conducting team audits / David Cook, James Patterson, and Cal W. Downs -- Choosing focal areas to assess -- The interview: the most basic assessment technology -- Diagnosis through questionnaires -- The International Communication Association Survey -- Downs-Hazen Communication Satisfaction Questionnaire / Phillip G. Clampitt and Cal W. Downs -- Critical Communication Experience Survey -- ECCO analysis -- Diagnosing communication networks / Thomas Porter and Allyson D. Adrian -- Focus group interviews -- Final analysis and interpretation -- The final report.

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