TY  - BOOK
AU  - Beck,John C.
AU  - Wade,Mitchell
TI  - Got game: how the gamer generation is reshaping business forever 
SN  - 1578519497 (alk. paper)
AV  - GV 1469.3 .B43 2004
PY  - 2004///
CY  - Boston
PB  - Harvard Business School Press
KW  - Video games
KW  - Economic aspects
N1  - Includes bibliographical references and index; Introduction: Planet of the Rotting Minds? ... How Video Games Forged the Next Baby Boom -- Space Invader: How Games Became So Important Without the Rest of Us Noticing -- Sex, Violence, and Stereotypes: What We Worry About In Games ... And Why We Don't Need To -- Not the Real World: How the Experience of Gaming Differs From Just About Everything Else ... and Why That Makes Gamers Different -- Want 'Tude With That?: How Gamers' Values and Skills Shape Their Professional Performance -- Play Nice: After All That Time Alone, Can Gamers Be Great Team Players? -- Win or Go Home: How Video Games Built ROI Into This Generation's DNA -- Gamers On Top: What To Expect From Gamers as Executives -- Press Start to Continue: What's Next For Gamers--and Us
UR  - http://www.loc.gov/catdir/toc/ecip0419/200401445 0.html
ER  -