TY - BOOK AU - Ries,Al AU - Ries,Laura TI - The 11 immutable laws of Internet branding SN - 0060196211 (alk. paper) AV - HF 5415.1265 .R53 2000 PY - 2000/// CY - New York PB - HarperBusiness KW - Internet marketing KW - Brand name products KW - Management N1 - Includes index ER -