Schwartz, Barry, 1946-

The paradox of choice : why more is less / Barry Schwartz. - 1st ed. - New York : Ecco, c2004. - xi, 265 p. : ill. ; 22 cm.

Includes bibliographical references (p. [237]-256) and index.

Let's go shopping -- New choices -- Deciding and choosing -- When only the best will do -- Choice and happiness -- Missed opportunities -- "If only" : the problem of regret -- Why decisions disappoint : the problem of adaptation -- Why everything suffers from comparison -- Whose fault is it? : choice, disappointment, and depression -- What to do about choice.

0060005688

2003053138


Choice (Psychology)
Decision making.

BF611 / .S38 2004