Potter, W. James.

On media violence / W. James Potter. - Thousand Oaks, Calif : Sage Publications, c1952. - viii, 304 p. ; 24 cm.

Includes bibliographical references (p. 257-285) and indexes.

Overview and introduction -- Theories of media violence -- Effects of exposure to media violence -- Violent content on television -- Violence -- Schema and context -- Levels of analysis -- Development -- Effects -- Risk -- The inndustry's perspective -- Effects methodologies and methods -- Content analysis of media violence -- Axioms and dictionary -- Propositions.

0761916385 0761916393

99006433


Violence in mass media.
Mass media--Social aspects.
Mass media--Influence.

P 96 .V5 / P68 1952