TY  - BOOK
AU  - Crano,William D.
AU  - Brewer,Marilynn B.
TI  - Principles and methods of social research
SN  - 0805839038
AV  - H 62 .C692 2002
PY  - 2002///
CY  - Mahwah, N.J.
PB  - Lawrence Erlbaum Associates
KW  - Social sciences
KW  - Research
KW  - Methodology
N1  - Originally published: Boston : Allyn and Bacon, 1986; Includes bibliographical references (pages 359-397) and indexes; Introduction to social research methods. Basic concepts -- Fitting research design to research purpose : internal and external validity -- Research design strategies. Designing experiments : variations on the basics -- Constructing laboratory experiments -- Conducting experiments outside the laboratory -- correlational design and causal analysis -- Quasi-experiments and evaluation research -- Survey design and sampling -- Data collection methods. Systematic observational methods and naturalistic research -- Interviewing -- Content analysis -- Scaling stimuli : social psychophysics -- Scaling individuals : questionnaire design and rating scale construction -- Social cognition methods : measuring implicit thoughts and feelings -- Methods for assessing dyads and groups -- Concluding perspectives. Synthesizing research results : meta-analysis -- Social responsibility and ethics in social research
ER  -