Cohan, Peter S.,  1957- <br/><br/>
Hungry start-up strategy :  creating new ventures with limited resources and unlimited vision / 
Peter S. Cohan. 
 - San Francisco :  Berrett-Koehler Publishers,  c2012. 
 - xiv, 244 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Six start-up choices. Setting goals: what makes you hungry? -- Picking markets: feed your customers and they'll feed you -- Raising capital: maintain your fighting weight -- Building the team: whom do you invite to the table? -- Gaining share: satisfy your customers' cravings -- Adapting to change: don't let others eat your lunch -- Implications for stakeholders. Straight talk from start-up capital providers -- Can big companies train entrepreneurs? -- Resources. 
<br/><br/><label>ISBN: </label>9781609945282 (pbk.) 160994528X (pbk.) 
<br/><br/><label>LCCN: </label>2012032895 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New business enterprises.<br/>Strategic planning.<br/>Venture capital.<br/>Entrepreneurship.
<br/><br/><label>LC Class. No.: </label>HD 62.5  / .C6353 2012