Dragon, Ric. Social marketology : improve your social media processes and get customers to stay forever / Ric Dragon. - New York : McGraw-Hill, c2012. - x, 213 p. : ill. ; 24 cm. Includes bibliographical references and index. ISBN: 9780071790499 (alk. paper) 0071790497 (alk. paper) LCCN: 2012016987 Nat. Bib. Agency Control No.: 016052965 Uk Subjects--Topical Terms: Internet marketing--Social aspects.Social media.Marketing--Social aspects.Customer relations. LC Class. No.: HF 5415.1265 / .D73 2012