Strauss, Steven D.,  1958- <br/><br/>
The small business bible :  everything you need to know to succeed in your small business / 
Steven D. Strauss. 
 - Hoboken, N.J. :  John Wiley & Sons,  c2005. 
 - xi, 435 p. :  ill. ;  24 cm. 
<br/><br/>In the beginning -- Choosing the right business -- Buying an existing business -- Understanding your market -- Calculating your startup costs -- Write a winning business plan -- Structuring your business -- The money hunt -- Location, location, location -- Branding 101 -- Products and inventory -- Successful pricing strategies -- Small business technology -- Small business software -- Accounting ease -- Making a profit -- Getting and extending credit -- Insurance -- Get a handle on taxes -- Legal-ease I -- Legal ease II -- Successful advertising strategies -- Marketing muscle -- Your web presence -- Exodus -- Hiring and firing -- Employee benefits demystified -- Training and motivating your staff -- Extraordinary sales and exemplary customer service -- Selecting the right franchise -- Franchise success secrets -- The home based business -- Successful home-based businesses strategies -- The shoestring entrepreneur -- Marketing on a shoestring -- Small business success secrets I: money -- Small business success secrets II: vision. 
<br/><br/><label>ISBN: </label>0471684317 (pbk.) 9780471684312 (pbk.) 
<br/><br/><label>LCCN: </label>2004016912 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Small business--Management.--United States<br/>Small business--Finance.--United States<br/>New business enterprises--United States.<br/>Kleinbedrijf.<br/>Nieuwe ondernemingen.
<br/><br/><label>LC Class. No.: </label>HD 62.7  / .S875 2005