TY - BOOK AU - Schor,Juliet TI - Born to buy: the commercialized child and the new consumer culture SN - 068487055X AV - HF 5415.33.U6 S355 2004 PY - 2004/// CY - New York PB - Scribner KW - Child consumers KW - United States KW - Young consumers KW - Advertising and children KW - Materialism KW - Social aspects KW - Child development KW - Children KW - Social conditions KW - Child welfare N1 - Includes bibliographical references (p. 247-258) and index; The changing world of children's consumption --; From Tony the Tiger to Slime time live : the content of commercial messages --; The virus unleashed : ads infiltrate everyday life --; Captive audiences : the commercialization of public schools --; Dissecting the child consumer : the new intrusive research --; Habit formation : selling kids on junk food, drugs, and violence --; How consumer culture undermines children's well-being --; Empowered or seduced? : the debate about advertising and marketing to kids --; Decommercializing childhood : beyond Big Bird, Bratz dolls, and the Back Street Boys UR - http://www.loc.gov/catdir/description/simon051/2 004045411.html ER -