Illuminate : ignite change through speeches, stories, ceremonies, and symbols / by Nancy Duarte and Patti Sanchez.

By: Contributor(s): Material type: TextPublisher: New York, New York : Portfolio/Penguin, 2016Description: 323 pages : illustrations ; 21 x 21 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781101980163
  • 1101980168
Subject(s): LOC classification:
  • HD 58.8 .D82 2016
Contents:
Leaders move others forward -- Listen empathetically to light the path. Case study : IBM and market basket -- The torchbearer's toolkit. Case study : Starbucks -- Moment of inspiration. Case study : Interface -- Moment of decision. Case study : Rackspace -- Moment of bravery. Case study : civil rights -- Moment of endurance. Case study : charity: water -- Moment of reflection. Case study : Chick-fil-A -- Moment of disruption. Case study : Apple -- Confessions of a torchbearer. Case study : Duarte, Inc. -- The journey begins again.
Summary: 'Illuminate' demonstrates how, though the power of persuasive communication, one can turn an idea into a movement, as compared with the likes of Steve Jobs, Dr. Martin Luther King, Jr., Starbucks, IBM, and more.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)

Includes bibliographical references and index.

Leaders move others forward -- Listen empathetically to light the path. Case study : IBM and market basket -- The torchbearer's toolkit. Case study : Starbucks -- Moment of inspiration. Case study : Interface -- Moment of decision. Case study : Rackspace -- Moment of bravery. Case study : civil rights -- Moment of endurance. Case study : charity: water -- Moment of reflection. Case study : Chick-fil-A -- Moment of disruption. Case study : Apple -- Confessions of a torchbearer. Case study : Duarte, Inc. -- The journey begins again.

'Illuminate' demonstrates how, though the power of persuasive communication, one can turn an idea into a movement, as compared with the likes of Steve Jobs, Dr. Martin Luther King, Jr., Starbucks, IBM, and more.

There are no comments on this title.

to post a comment.