Super Bowl-winning coach and #1 New York Times best selling author Tony Dungy reveals lessons on achieving significance that he has learned from his remarkable parents, his athletic and coaching career, his mentors, and his journey with God. A particular focus of the book: what it means to be a man of significance in a culture that is offering young men few positive role models.

Develop your core -- Character -- Honesty and integrity -- Humility and stewardship -- Courage -- Love your family -- How to treat a woman -- Fatherhood -- Respect your parents and authority -- Lift your friends and others -- Friendship -- Taking counsel -- The power of positive influence -- Mentoring -- Your full potential -- Powerful thoughts -- Education and athletics -- Career, work, and money -- Goals and risk -- Alcohol and drugs -- Failure -- Establish a mission that matters -- Style versus substance -- Priorities -- Being versus doing -- Following your dreams -- Creating balance -- Choose influence over image -- Respect for yourself and others -- Sexual purity -- Platforms -- Role model -- Live your faith -- Eternal self-esteem -- Relationship with Christ -- Faith -- Purpose -- Significance.