The thank you economy / (Record no. 136045)

MARC details
000 -LEADER
fixed length control field 02587cam a2200481 a 4500
001 - CONTROL NUMBER
control field ocn659228757
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251028093358.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101216s2011 nyuaf b 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010052581
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) i9780061914188
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency YDX
-- BTCTA
-- YDXCP
-- UKM
-- UPZ
-- BKL
-- IK2
-- BWX
-- EEK
-- CDX
-- VP@
-- BDX
-- OCLCF
-- BEDGE
-- P4I
-- OCLCQ
-- CHVBK
-- OCLCQ
-- VF$
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB0A0747
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015634073
Source Uk
019 ## -
-- 639164413
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780061914188
Qualifying information (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0061914185
Qualifying information (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780061914249
Qualifying information (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 006191424X
Qualifying information (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780062090003
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0062090003
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)659228757
Canceled/invalid control number (OCoLC)639164413
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.5
Item number .V396 2011
049 ## - LOCAL HOLDINGS (OCLC)
Holding library VF$A
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Vaynerchuk, Gary.
245 14 - TITLE STATEMENT
Title The thank you economy /
Statement of responsibility, etc. Gary Vaynerchuk.
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Harper Business,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 240 pages, [16] pages of plates :
Other physical details color illustrations ;
Dimensions 22 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
520 ## - SUMMARY, ETC.
Summary, etc. Gary Vaynerchuk contends that the people and companies harnessing the word-of-mouth power provided by multiplatform media -- those that can shift their outlook and operations to be more customer-aware and fan-friendly -- will pull away from the pack and profit in today's markets.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note pt. I. Welcome to the thank you economy : How everything has changed, except human nature ; Erasing lines in the sand ; Why smart people dismiss social media, and why they shouldn't -- pt. II. How to win : From the top: instill the right culture ; The perfect date: traditional media meets social ; I'm on a horse: how Old Spice played ping-pong, then dropped the ball ; Intent: quality versus quantity ; Shock and awe -- pt. III. The thank you economy in action : Avaya: going where the people go ; AJ Bombers: communicating with the community ; Joie de Vivre hotels: caring about the big and little stuff ; Irena Vaksman, DDS: a small practice cuts its teeth on social media ; Hank Heyming: a brief example of well-executed culture and intent -- pt. IV. Sawdust : More thoughts on ... -- pt. V. How to win in the thank you economy, the quick version.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management.
994 ## -
-- C0
-- VF$
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Storms Research Center Storms Research Center Main Collection 10/28/2025   HF 5415.5 .V396 2011 98650510 10/28/2025 8.24 10/28/2025 Book