MARC details
| 000 -LEADER |
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| fixed length control field |
02854cam a2200409 i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
ocn844726835 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20251028093334.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
130627s2014 nyua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2013024425 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(Sirsi) i9780814433324 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
BTCTA |
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OCLCF |
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IAD |
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VP@ |
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YDXCP |
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MNW |
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LMR |
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AU@ |
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CDX |
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CHVBK |
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Z35 |
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VF$ |
| 019 ## - |
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868949303 |
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898524124 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780814433324 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0814433324 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)844726835 |
| Canceled/invalid control number |
(OCoLC)868949303 |
| -- |
(OCoLC)898524124 |
| 042 ## - AUTHENTICATION CODE |
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| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF 5415.1265 |
| Item number |
.B45 2014 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
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| Holding library |
VF$A |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Belew, Shannon. |
| 245 14 - TITLE STATEMENT |
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| Title |
The art of social selling : |
| Remainder of title |
finding and engaging customers on Twitter, Facebook, LinkedIn, and other social networks / |
| Statement of responsibility, etc. |
Shannon Belew. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
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| Place of production, publication, distribution, manufacture |
New York : |
| Name of producer, publisher, distributor, manufacturer |
American Management Association, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2014] |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xvi, 267 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm |
| 336 ## - CONTENT TYPE |
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| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Carrier type term |
volume |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references (pages 243-250) and index. |
| 505 00 - FORMATTED CONTENTS NOTE |
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| Title |
Fishing in social ponds: using social media as a prospecting tool for online sales -- |
| -- |
The social triangle of online sales success: bringing together social marketing, social commerce, and social support -- |
| -- |
Speaking a new language: the ten most important rules for online social interactions -- |
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More than lead scraping: the benefits of un-selling in social media -- |
| -- |
Tweets, likes, comments, and recommendations: understanding the value of peer-to-peer influence in social sales -- |
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Content, engagement, and building a relationship: pulling the social customer through the online sales funnel -- |
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Tools of the trade: using online services and applications to help you find, track, and engage social customers -- |
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Time is money: building social selling into your schedule -- |
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Free and not quite free: determining your budget -- |
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Developing your social selling strategy: the components for a realistic social media sales plan -- |
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Linkedin: turning connections into sales -- |
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Twitter: social selling in 140 characters or less -- |
| -- |
Facebook, Google+, and online communities: targeting your social customer base -- |
| -- |
The rise of visual content and its influence on sales: YouTube, Pinterest, Infographics, and more -- |
| -- |
Social selling trends: harnessing the growth of mobile sales -- |
| -- |
Case studies: social success stories for B2C and B2B. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Citing enlightening research and real-world examples, this title presents readers with a detailed methodology for growing sales and expanding their customer base using social media. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Social aspects. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Selling. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Online social networks. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Social media. |
| 994 ## - |
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C0 |
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VF$ |