MARC details
| 000 -LEADER |
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| fixed length control field |
03947cam a2200493 i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
ocn852221379 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20251028093311.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
140303s2014 nyu f 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2014004249 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(Sirsi) i9781591846338 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
BTCTA |
| -- |
YDXCP |
| -- |
BDX |
| -- |
SINLB |
| -- |
ILC |
| -- |
CDX |
| -- |
OCLCF |
| -- |
VF$ |
| 019 ## - |
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| -- |
852238867 |
| -- |
869802109 |
| -- |
879357773 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781591846338 (hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1591846331 (hardback) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)852221379 |
| Canceled/invalid control number |
(OCoLC)852238867 |
| -- |
(OCoLC)869802109 |
| -- |
(OCoLC)879357773 |
| 042 ## - AUTHENTICATION CODE |
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| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF 5438.25 .J363 2014 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
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| Holding library |
VF$A |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jantsch, John. |
| 245 10 - TITLE STATEMENT |
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| Title |
Duct tape selling : |
| Remainder of title |
think like a marketer, sell like a superstar / |
| Statement of responsibility, etc. |
John Jantsch. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York : |
| Name of producer, publisher, distributor, manufacturer |
Portfolio, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2014] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
248 pages ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
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| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Carrier type term |
volume |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
" A new paradigm gives salespeople the tools to think and act more like successful marketers The art of selling has evolved tremendously over the last few years. Today's hectic pace demands that sales professionals rethink their strategies and practices. They must attract, teach, convert, serve, and measure while developing an individual brand that stands for trust and expertise. Now the popular author of Duct Tape Marketing teaches sales professionals how to apply the tactics of traditional marketing to their daily work. In Duct Tape Selling, salespeople will learn how to develop a marketing-based system to dramatically increase their effectiveness, stand above their competitors, and add value to their customer relationships. Jantsch flips the traditional business model-where marketers owned the message while sellers owned the relationships-on its head. These days, he argues, marketers must get better at relationships and sales must perfect the message and delivery"-- |
| Assigning source |
Provided by publisher. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"The popular author of Duct Tape Marketing teaches sales professionals how to apply the tactics of traditional marketing to their daily work. In Duct Tape Selling, salespeople will learn how to develop a marketing-based system to dramatically increase their effectiveness, stand above their competitors, and add value to their customer relationships. Jantsch flips the traditional business model--where marketers owned the message while sellers owned the relationships--on its head. These days, he argues, marketers must get better at relationships and sales must perfect the message and delivery"-- |
| Assigning source |
Provided by publisher. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction: Changing the context of selling -- Mind-set of the new sales guide. Listen perceptively ; Connect the community ; Define leads ; Find your value proposition ; Build a reputation ; Guide the sales journey ; Teaching sells -- Practices of the new sales guide. Create an expert platform ; Become an authority ; Mine networks ; Build your sales hourglass ; Finish the sale -- The world of the new sales coach. Change the channel ; Swallow the whistle ; Bridge the gap ; Find your method ; Rethink hiring ; Manage automation -- Conclusion. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Selling |
| Form subdivision |
Handbooks, manuals, etc. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Customer relations. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Sales & Selling. |
| Source of heading or term |
bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Marketing / General. |
| Source of heading or term |
bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BUSINESS & ECONOMICS / General. |
| Source of heading or term |
bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01743755 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Customer relations. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00885533 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Selling. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01111969 |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Handbooks, manuals, etc. |
| Source of term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01423877 |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Cover image |
| Uniform Resource Identifier |
<a href="ftp://ppftpuser:welcome@ftp01.penguingroup.com/Booksellers and Media/Covers/2008_2009_New_Covers/9781591846338.jpg">ftp://ppftpuser:welcome@ftp01.penguingroup.com/Booksellers and Media/Covers/2008_2009_New_Covers/9781591846338.jpg</a> |
| 994 ## - |
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C0 |
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VF$ |