Visual language for designers : (Record no. 131135)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03076cam a2200361 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn255891285 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251028093223.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081202s2009 mauab b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008052335 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) i9781592535156 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) i9781592535156 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Modifying agency | BTCTA |
| -- | YDXCP |
| -- | C#P |
| -- | BWX |
| -- | CDX |
| -- | ZVT |
| -- | OMB |
| -- | DEBBG |
| -- | OCL |
| -- | VP@ |
| -- | OCL |
| -- | KZK |
| -- | BDX |
| -- | VF$ |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781592535156 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1592535151 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)255891285 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | NC 997 |
| Item number | .M24 2009 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | VF$A |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malamed, Connie. |
| 245 10 - TITLE STATEMENT | |
| Title | Visual language for designers : |
| Remainder of title | principles for creating graphics that people understand / |
| Statement of responsibility, etc. | Connie Malamed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Beverly, Mass. : |
| Name of publisher, distributor, etc. | Rockport Publishers, |
| Date of publication, distribution, etc. | c2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 240 p. : |
| Other physical details | ill. (chiefly col.), col. maps ; |
| Dimensions | 29 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. 228). |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction -- Section I. Getting graphics : An explanation of how we process visual information -- Section II. Principles : Organize for perception : Features that pop out ; Texture segregation ; Grouping -- Direct the eyes : Position ; Emphasis ; Movement ; Eye gaze ; Visual cues -- Reduce realism : Visual noise ; Silhouettes ; Iconic forms ; Line art ; Quantity -- Make the abstract concrete : Big-picture views ; Data displays ; Visualization of information ; More than geography ; Snapshots of time -- Clarify complexity : Segments and sequences ; Specialized views ; Inherent structure -- Charge it up : Emotional salience ; Narratives ; Visual metaphors ; Novelty and humor. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics,Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Includes: how to organize graphics for quick perception; how to direct the eyes to essential information; how to use visual shorthand for efficient communication; how to make abstract ideas concrete; how to best express visual complexity; how to charge a graphic with energy and emotion. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Commercial art. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Graphic arts. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Visual communication. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Publisher description |
| Uniform Resource Identifier | <a href="http://catdir.loc.gov/catdir/enhancements/fy0905/2008052335-d.html">http://catdir.loc.gov/catdir/enhancements/fy0905/2008052335-d.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Contributor biographical information |
| Uniform Resource Identifier | <a href="http://catdir.loc.gov/catdir/enhancements/fy0916/2008052335-b.html">http://catdir.loc.gov/catdir/enhancements/fy0916/2008052335-b.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents |
| Uniform Resource Identifier | <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017620047&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017620047&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Storms Research Center | Storms Research Center | Main Collection | 10/28/2025 | NC 997 .M24 2009 | 98643366 | 10/28/2025 | 16.46 | 10/28/2025 | Book |