The 11 immutable laws of Internet branding /

Ries, Al.

The 11 immutable laws of Internet branding / Eleven immutable laws of Internet branding Al Ries and Laura Ries. - 1st ed. - New York : HarperBusiness, c2000. - viii, 175 p. ; 20 cm.

Includes index.

0060196211 (alk. paper)

99086018


Internet marketing.
Brand name products--Management.

HF 5415.1265 / .R53 2000