Corporate social responsibility, sustainability and public relations : negotiating multiple complex challenges /

Pompper, Donnalyn, 1960-

Corporate social responsibility, sustainability and public relations : negotiating multiple complex challenges / Donnalyn Pompper. - xv, 198 pages ; 24 cm. - Routledge new directions in public relations and communication research . - Routledge new directions in public relations and communication research. .

Includes bibliographical references and index.

9780415855914 0415855918

2014038938


Social responsibility of business.
Corporations--Public relations.
Sustainable development.

HD 60 / .P66 2015