Selling the invisible : a field guide to modern marketing / Harry Beckwith.

By: Material type: TextPublication details: New York : Warner Books, c1997.Description: xx, 252 p. ; 20 cmISBN:
  • 0446520942
Subject(s): LOC classification:
  • HD 9980.5 .B425 1997
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Barcode
Book Storms Research Center Main Collection HD 9980.5 .B425 1997 (Browse shelf(Opens below)) Available 98620394

Includes bibliographical references (p. 246-250).

There are no comments on this title.

to post a comment.