Services marketing / Christopher H. Lovelock.
Material type:
TextSeries: Prentice-Hall series in marketingPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1991.Edition: 2nd edDescription: xvi, 526 p. : ill. ; 24 cmISBN: - 0138070660
- HF 5415.122 .L68 1991
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
|
Storms Research Center Main Collection | HF 5415.122 .L68 1991 (Browse shelf(Opens below)) | Available | 98618227 |
Includes bibliographical references (p. 517-518) and index.
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